SortMe, the ultimate household management app, revolutionises the way you handle your bills and finances. With SortMe, you can effortlessly manage and pay all your household bills in one tidy place, streamlining your financial responsibilities like never before. Say goodbye to juggling multiple platforms and accounts; SortMe brings the convenience of centralised bill management right to your fingertips.
Gone are the days of missed payments and late fees. SortMe’s intuitive interface ensures that you never forget to pay a bill again. With personalised payment reminders, the app keeps you on track, notifying you of upcoming due dates, and providing peace of mind in knowing that your bills are always under control. Moreover, SortMe offers insightful spend reporting, allowing you to gain a comprehensive understanding of your financial habits. By analysing your spending patterns, you can make informed decisions about your budget, identify potential cost-saving opportunities, and achieve your financial goals with ease. Empower yourself with SortMe’s all-in-one solution, and take charge of your household bills and finances with confidence.
SCOPE OF WORK
Brand Creation
Logo Design
UI design
Web Development
During the rebranding process, we encountered several significant challenges that required thoughtful navigation. One primary obstacle was finding the right balance between retaining elements from the initial brand and introducing fresh and relevant components. We needed to ensure that the updated brand would be recognizable to existing users while reflecting SortMe’s growth and expanded functionalities accurately. Striking this delicate balance while keeping the brand cohesive and appealing posed a considerable challenge.
Another major hurdle we faced was distinguishing SortMe from its competitors, many of whom opted for safe and conventional corporate color schemes. To stand out in the market, we aimed to create a unique and eye-catching visual identity that exuded modernity and approachability. Breaking away from the mold of traditional finance apps and crafting a distinctive look that captured the essence of SortMe’s innovative features and user-friendliness was no easy task. The challenge was to attract attention and differentiate SortMe in a crowded market while ensuring that the brand’s new identity resonated with its target audience effectively.
The ultimate household bill management app
To overcome challenges during the rebranding process, we meticulously curated a seamless blend of elements from the initial brand while injecting fresh and innovative components to ensure SortMe’s evolution was evident. Our collaborative approach with the client, backed by extensive market research, enabled us to pinpoint the most resonant features while introducing new, relevant aspects that aligned with SortMe’s vision for the future.
Additionally, we skillfully designed a distinctive and vibrant visual identity, breaking away from conventional corporate color schemes, and confidently positioning SortMe as an innovative and standout solution in the market. By balancing familiarity with innovation, SortMe’s rebrand was met with success, appealing to both existing users and attracting new ones seeking a modern and user-friendly household finance companion.
