Out-of-Home Advertising That Owns the Street
Out-of-home advertising design for New Zealand businesses. Bold outdoor creative for the streets, transit and public spaces your customers move through.
What does great out-of-home advertising do for your business?
Great out-of-home advertising owns the space it sits in. Reaching people as they move through the world, it builds broad awareness in a way screens struggle to match, when the creative is bold enough to land in a moment. Made Nice designs out-of-home campaigns built for real environments and split-second attention. The street is a powerful channel when the idea is simple and strong.
What we design
OOH covers a lot of surfaces. Here is where we help.
Bus, rail and street placements built for movement.
Bold posters that work at scale.
Creative for digital screens and rotating placements.
Ideas that use the space they sit in.
A consistent idea across every OOH surface.
How much does out-of-home advertising cost?
Out-of-home design is priced as a fixed-scope project, separate from the media cost. A single placement is modest; a campaign across many surfaces and formats sits higher. We give you a fixed price up front for the creative, so the design is costed before you commit to the media.
Our process,
step by step
We agree the placements, the audience and the message.
We develop bold, simple ideas.
We design for each surface and environment.
We prepare production-ready files.
We supply files to the media owner.
Why work with Made Nice
Built for real environments and split-second attention.
Bold and legible at scale and speed.
Consistent across every OOH surface.
Production-ready artwork for every placement.
Over a decade of design work for NZ businesses.
Selected out-of-home work
A sample of recent work in this area.
Out-of-home advertising FAQs
Any advertising people see outside the home: billboards, transit, street posters, digital screens and place-based media. It is about reaching people as they move through the world.
We design the creative. We can coordinate with the media owner or your buyer on specs and locations.
The design is a fixed-scope project, separate from the media cost. We quote the design up front.
Yes. We design for static and digital OOH, including rotating and time-based creative.
Yes. We design OOH as a consistent set, so a campaign builds recognition across every surface and location.
Specialised tools.
Scalable foundation.
We build your brand on a flexible, scalable design system, while equipping your team with the tools to keep it consistent.
Our success stories
“The team brought to life the consumer experience of a complex offering in the most user friendly way. As a business we are experiencing huge success through their strategic approach plus B2B and consumer centric focus. Not only that – they are an absolute delight to work with, we enjoy every interaction and feel very lucky that we get to collaborate with them.”
“I wanted to send you a huge thanks for everything you have done for us over the last six months – you’ve done such a fantastic job and your team have been so dedicated. It’s been so wonderful to partner with you and I really hope we can work together again in the future.”
“In terms of quality, value and satisfaction – you are hitting all the marks without a doubt. I am so proud of the Magma website… it really brought us to life and we love it. Your team are excellent and we love working with you. This paired with your beautiful work on Circumcision has for sure secured a long term relationship with us! No doubt.”
“Just wanted to say a massive thank you for all your effort outside of normal work hours to help us take SYNTHONY global!!”
“Guys this is delicious. It looks SO SO good.”
“I LOVE IT!!!! Thank you a million, it’s beautiful, love love love!
Thanks a million to you and Frankie – it’s amazing! Thanks so much for going over and above and doing all the ‘extras’ that I’m sure aren’t usually part of the normal package of guidelines.”
Ready to get started?
Want to own the street? Tell us the placements and the message. We will show you how we would design it. Get in touch.