Intelligent land investment with conviction. Archer is a property investment company specialising in unlocking strategic industrial assets across New Zealand. They aren’t a fund driven by scale—they create value by backing their own deals with discipline and conviction.
With investor-first economics, operational control, and a focus on long-term performance, Archer enables sophisticated investors to access rare, income-producing industrial land. Their philosophy is clear: they acquire to activate, not passively hold.
Archer
Our Role
Brand Direction
Brand Guidelines
Brand Integration
Brand Strategy
Digital Ad Design
Digital Illustration
Graphic Design
Iconography & Custom Visual Assets
Illustration
Landing Page and Email Templates
Logo Design
Social Media Design
UX/UI Prototyping
Web Development
Website & UI Design
About The Project
Establishing a cohesive brand identity and website for a corporate audience
When Archer approached us, their digital presence was limited to a simple one-page site with no content. They needed more than just a website—they needed a strong brand foundation to match their high-end corporate clientele. The challenge was to create a modern identity and online platform that reflected their discipline, sophistication, and investor-first approach.
From brand discovery to polished execution
We began with in-depth brand strategy and discovery to shape the foundations of Archer’s identity. With competitor research and positioning defined, we moved into guidelines, wireframing, and digital design. The final website reflects a premium, modern aesthetic designed for corporate investors. Beyond digital, we’ve also supported the brand through collateral such as apparel, presentations, and social assets.
Project highlights
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