Packaging Design That Sells Off the Shelf
Packaging design for New Zealand brands. Packaging that gets noticed on the shelf, earns a place in the cart, and still looks right in the customer’s hands.
What does great packaging design do for your business?
Great packaging design sells your product before anyone reads a word. On a crowded shelf it is your best salesperson, and online it is the first thing a customer holds. Made Nice designs packaging that stands out, fits the brand and works within real production constraints. Packaging is where a lot of brands win or lose the sale.
What's included in a packaging project
From the shelf to the unboxing, packaging has a lot of jobs. Here is what we cover.
The shape, size and format that fits the product and the budget.
The design that carries the brand and catches the eye.
A system that scales across flavours, sizes and product lines.
Dielines and files set up correctly for your printer.
The legal and technical detail handled, so nothing gets held up.
How much does packaging design cost?
Packaging is priced by format and how many variants you need. A single label is modest; a full range across multiple products and sizes sits higher. Print and production are quoted separately by your supplier. We give you a fixed price for the design up front, so you can plan the whole project with confidence.
Our process,
step by step
We learn the product, the market and the production setup.
We design directions that fit the brand and the shelf.
You choose a direction and we refine the detail.
We build print-ready files with correct dielines and specs.
We support the print run so it comes out right.
Why work with Made Nice
Designed to sell, not just to look nice on screen.
Built for real production, with print-ready artwork.
Scales cleanly across ranges and variants.
One team from brand to packaging to online store.
Over a decade of packaging and brand work in NZ.
Selected work
A sample of recent packaging projects.
Packaging design FAQs
It depends on the format and how many variants you need. A single label is modest, a full range with multiple SKUs is more. We quote a fixed price up front.
Yes. We supply correct dielines and print-ready files, and can work directly with your printer to get the specs right.
Yes. We design packaging as a system, so it scales cleanly across flavours, sizes and new products without losing consistency.
We lay out the required legal and technical information as part of the artwork. You supply the content, and we make sure it is placed correctly.
Yes. We design to your manufacturer’s specs, or recommend print and production partners if you need them.
Specialised tools.
Scalable foundation.
We build your brand on a flexible, scalable design system, while equipping your team with the tools to keep it consistent.
Our success stories
“The team brought to life the consumer experience of a complex offering in the most user friendly way. As a business we are experiencing huge success through their strategic approach plus B2B and consumer centric focus. Not only that – they are an absolute delight to work with, we enjoy every interaction and feel very lucky that we get to collaborate with them.”
“I wanted to send you a huge thanks for everything you have done for us over the last six months – you’ve done such a fantastic job and your team have been so dedicated. It’s been so wonderful to partner with you and I really hope we can work together again in the future.”
“In terms of quality, value and satisfaction – you are hitting all the marks without a doubt. I am so proud of the Magma website… it really brought us to life and we love it. Your team are excellent and we love working with you. This paired with your beautiful work on Circumcision has for sure secured a long term relationship with us! No doubt.”
“Just wanted to say a massive thank you for all your effort outside of normal work hours to help us take SYNTHONY global!!”
“Guys this is delicious. It looks SO SO good.”
“I LOVE IT!!!! Thank you a million, it’s beautiful, love love love!
Thanks a million to you and Frankie – it’s amazing! Thanks so much for going over and above and doing all the ‘extras’ that I’m sure aren’t usually part of the normal package of guidelines.”
Ready to get started?
Got a product to get on the shelf? Tell us about it and how it sells. We will show you how we would package it. Get in touch.