Brand Integration That Feels Natural, Not Forced
Brand integration for New Zealand businesses. Product placement and partnerships that put your brand into content naturally, not bolted on.
What does great brand integration do for your business?
Great brand integration puts your brand where your audience already is, without feeling like an ad. Done well, it borrows the trust of the content it sits in and reaches people with their guard down. Made Nice designs brand integrations and partnerships that feel natural and stay on brand. The best integration is the one the audience enjoys rather than skips.
What we do
Integration takes many forms. Here is where we help.
Your product woven naturally into content.
Collaborations that reach a partner’s audience.
The branding and assets that make a sponsorship land.
Two brands, one campaign, done consistently.
Everything a partnership or event needs to look the part.
How much does brand integration cost?
Brand integration is priced by the type and scale of the work. A single placement or partnership asset set is modest; a larger co-branded campaign sits higher. We quote the creative as a fixed price up front, separate from any media or partnership fees, so the design cost is clear.
Our process,
step by step
We agree the partner, the audience and the goal.
We shape how the brand shows up.
We create the assets and guidelines.
We work with the partner or production.
We hand over everything ready to run.
Why work with Made Nice
Natural and on brand, not an obvious ad.
Borrows the trust of the content it sits in.
Grounded in your brand and strategy.
One team across brand, content and campaign.
Over a decade of brand work for NZ businesses.
Selected integration work
A sample of recent work in this area.
Brand integration FAQs
It is putting your brand into content, partnerships or experiences in a way that feels natural, rather than running a separate ad that interrupts the audience.
We design the creative and can help shape the partnership. We work alongside your team, agency or the partner to make it happen.
It varies widely with the type and scale. We scope each project and quote up front, separate from any media or partnership fees.
We work from your brand and guidelines and direct the creative, so the integration fits your brand even inside someone else’s content.
We help define what success looks like up front, whether that is reach, engagement or lift, so the integration can be judged fairly.
Specialised tools.
Scalable foundation.
We build your brand on a flexible, scalable design system, while equipping your team with the tools to keep it consistent.
Our success stories
“The team brought to life the consumer experience of a complex offering in the most user friendly way. As a business we are experiencing huge success through their strategic approach plus B2B and consumer centric focus. Not only that – they are an absolute delight to work with, we enjoy every interaction and feel very lucky that we get to collaborate with them.”
“I wanted to send you a huge thanks for everything you have done for us over the last six months – you’ve done such a fantastic job and your team have been so dedicated. It’s been so wonderful to partner with you and I really hope we can work together again in the future.”
“In terms of quality, value and satisfaction – you are hitting all the marks without a doubt. I am so proud of the Magma website… it really brought us to life and we love it. Your team are excellent and we love working with you. This paired with your beautiful work on Circumcision has for sure secured a long term relationship with us! No doubt.”
“Just wanted to say a massive thank you for all your effort outside of normal work hours to help us take SYNTHONY global!!”
“Guys this is delicious. It looks SO SO good.”
“I LOVE IT!!!! Thank you a million, it’s beautiful, love love love!
Thanks a million to you and Frankie – it’s amazing! Thanks so much for going over and above and doing all the ‘extras’ that I’m sure aren’t usually part of the normal package of guidelines.”
Ready to get started?
Got a partnership or placement in mind? Tell us the audience and the goal. We will show you how we would approach it. Get in touch.